Is it juicy?
Turns out that if you eat something that’s supposedly good for you, but you hate the way it tastes, you won’t get the benefit of it. Your digestive process starts with salivation, which requires desirability. If you can’t get your juices flowing, you won’t digest that meal, and the nutrients will be lost. Same applies to your business planning. If your goals and objectives for next quarter are comprised only of numbers and graphs, that …
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