Direct Selling Industry Mistake
I am reading a book by Bob Burg and John David Mann. It highlights a classic mistake made in the direct selling industry. We concentrate too much on the product or business model we’re sharing. I can’t tell you how many times presenters have tried to get over my sales resistance by telling me their product of business model “is nothing like those guys!” “Our vitamins are purer, our reimbursement plan is simpler, and our …
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